Actor-producer Anil Kapoor teams up for the first time with his actress daughther Sonam. The father-daughter duo will be
seen together on the small screen for a commercial for German luxury brand Montblanc.
Montblanc is synonymous with pen, watches and accessories, and through this commercial the brand is trying to depict
it is not just a pen but has a legacy that is passed down from generation to generation.
"The commercial portrays the relationship between a father and a daughter and how the bond between them is further
strengthened by the legacy that is imbibed in the pen, " Rensil D'Silva, executive creative director of Meridian
communications, said in a press statement released here Wednesday.
"I think we have a really interesting campaign and some great star power from Anil and Sonam Kapoor. I have faith that
this campaign will only take the brand forward, " he added.
Thursday, September 24, 2009 16:30 IST