Here's a crime thriller that could be Bollywood's first feature film exposing the murky world of piracy - a problem that
costs the world's largest movie industry millions every year. Titled "Pirates", it is being made by Percept Picture
Company close on the heels of Divya Khosla's short film on the subject.
"'Pirates' is a platform for the industry to unite for this cause and I am extremely glad to receive an enthusiastic response
from like-minded companies, " said Shailendra Singh, joint MD Percept Ltd in a statement released here Thursday.
To be directed by Ashu Trikha, "Pirates" will also highlight the trials and tribulations of a filmmaker and his personal
attempt to stop piracy.
Singh says that from companies such as Pritish Nandy Communications, T Series, Sanjay Ghodawat Group, Maxwell
Entertainment, and Prasad Labs to individuals like David Dhawan, and Sanjay Gupta are supporting him in his
endeavour.
Every year India's entertainment industry bears a loss of Rs.16, 000 crore and 820, 000 jobs due to piracy as reported
by Ernst & Young, India, one of the world's leading professional service organisation.
"Pirates", which will be shot at real locations, will be realistic and investigative in nature. It will be showcased at
prominent international film festivals to create global awareness and garner support.
"Percept has always recognised the power that cinema has in making a social difference. We were pioneers in Cause
Cinema, through our film 'Phir Milenge' (2004) addressing AIDS. We are approaching many more partners and talent to
truly make this a film by the industry for the industry, " adds Singh.
Friday, October 09, 2009 10:40 IST