Amrita has been rising slowly and steadily in the popularity meter.

She's has been approached for various endorsements off late of which she considered Vivel Shampoos. However this actress is not in a mad rush or a singing on spree as we can see.

Very recently, a prominent gutka company (Pan Parag) approached her for an endorsement and were willing to pay any price just to have Amrita on board as they thought their target customer group identified the best with Amrita and Shahid as they had undertaken a survey to justify the same.

However Amrita who is a non-supporter of tobacco in any form declined this offer immediately but it seems the brand doesn't seem too happy letting go.

Now we must say here's one actress who thinks more of the social benefits than the moolah she's raking in. They say the slow and the steady wins the race.

But yes Amrita will be endorsing a premium tea brand very soon!