According to a source, "Buddha is an epic story that will appeal to young as well as a mature audience worldwide. After many discussions with the producer, Ashutosh came to the conclusion that only a newcomer can do justice to the role. He didn't want any established actor for the film as he didn't want a star's image to come in the way of the character. That's when he decided to have a contest."
The story focuses on the life of prince Siddhartha and his journey to enlightenment where he becomes Gautam Buddha.
Commenting on the development, producer Dr Bhupendra Kumar Modi said, "This film is about a man who brought India to the world's notice by prophesising a philosophy that can get the world together as one family. Making this kind of a film is the need of the hour because of our stressful life. The youth of today can connect with the search undertaken by Siddhartha in the film."
"I have always been fascinated with the story of Prince Siddhartha who renounced his luxurious life and family to search for an answer about what causes human suffering. He subsequently attained enlightenment and came to be known as Gautam Buddha.
I need a fresh actor who can portray the innocence of Prince Siddhartha and the compassion of the enlightened one. This is why we have this worldwide search. I welcome actors from all over the world to visit our website, www.buddha-movie.com, download the sample scenes and upload their audition videos and pictures, " Gowariker said.