Bollywood actress Divya Dutta, who is playing Javed Jaffrey's wife in the upcoming film "Hello Darling", is missing from promotions of the film.

While the other three actresses - Gul Panag, Eesha Koppikar Narang and Celina Jaitley - along with Javed Jaffrey are visible in every mode of publicity, Divya's presence has been negligible.

But it is all part of a planned publicity where filmmakers thought it was best for the movie because they believe Divya's is one of the most important characters in the film and basis for the story to excel, said a source close to the film.