Bollywood presence comes in very handy to pull the audience and give journalists a reason to cover a show. But what happens if a celebrity is not interested in the show? They while away time in texting messages and chatting.

This happened at the HDIL-India Couture Week's jewellery show by trio designer -- Queenie Dhody, Raj Mahtani and Maheep Kapoor -- when front row celebrities Suzzane Khan, Gauri Khan and Amrita Arora looked so bored that they were texting each other and giggling all the way during Raj Mahtani's show.

While someone sitting on the opposite side cautioned Amrita about her plunging neckline, she concentrated on her texting throughout this show.

But, one person who seemed to be a bit irritated with their endless chat was Sridevi, who was sitting just next to them. Is this the generation gap?