Dil Chahta Hai saved Goa tourism post 9/11 gloom

Dil Chahta Hai saved Goa tourism post 9/11 gloom
Saturday, October 16, 2010 11:47 IST
By Santa Banta News Network
Bollywood blockbuster "Dil Chahta Hai" bailed out Goa tourism after the 9/11 terror attacks in New York, a tourism official said Friday.

The Chairman of the Goa Chamber of Commerce and Industry (GCCI) Ralph de Souza said at the International Travel Mart (ITM) Goa that the joint promotion of Goa with "Dil Chahta Hai" helped the tourism industry reap in profits, particularly at a time when prospects of the industry were bleak following the terror attacks.

The official spokesperson for the tourism and travel industry in the state was speaking during a panel discussion on private public partnership in tourism.

"We invested Rs.3 crore in the 'Dil Chahta Hai' campaign by promoting the film's first release on a popular television channel. It was a tremendous hit. We roped in early nearly Rs.30 crore profit, " he said.

Largely shot in Goa, the Aamir Khan starer is seen as a cult film, which tracks down the story of three friends.
Marvel's Unexpected Team-up is here! Thunderbolts Tickets open now!

This isn’t just another chapter; it’s the beginning of a whole new era. With fresh alliances, unforeseen twists, and

Saturday, April 26, 2025
Kull - The Legacy Of The Raisingghs Trailer: One Family, One Curse, Too Many Secrets!

This summer, enter a realm where loyalty is fragile, secrets simmer beneath the surface, and blood

Saturday, April 26, 2025
Wamiqa Gabbi Radiates Emotion Ahead of 'Bhool Chuk Maaf' Release!

As anticipation builds for the release of Bhool Chuk Maaf, actress Wamiqa Gabbi has captured hearts on social

Saturday, April 26, 2025
Veer Pahariya Melts Hearts with Adorable Gym Session Featuring His Pet Dog!

Bollywood’s newest action sensation, Veer Pahariya, recently gave fans a heartwarming glimpse into his

Saturday, April 26, 2025
Saif Ali Khan says he hated himself on the first day of shooting Jewel Thief: The Heist Begins in IMDb exclusive!

Jewel Thief- The Heist Begins, the action heist thriller starring Saif Ali Khan, Jaideep Ahlawat, Kunal Kapoor

Saturday, April 26, 2025
ADVERTISEMENT
ADVERTISEMENT