Film actress Preity Zinta would be Himachal Pradesh's brand ambassador for promoting tourism, Chief Minister Prem Kumar Dhumal announced here Tuesday.

"Preity Zinta would motivate world-renowned personalities and entrepreneurs to visit and invest in high-end tourism the state. She has agreed in principle to act as a brand ambassador for tourism, " Dhumal told reporters.

Preity has even agreed to work for environment awareness in the state, he said.

A team of government officials, comprising tourism director Arun Sharma, met Preity in Mumbai to get her consent in this regard.

Preity, who belonged to the hill state, did her graduation from Shimla's St. Bede's, India's oldest all-women college.