Bollywood star Salman Khan has reached out to his fans on micro-blogging site Twitter to boost the sales of his limited range of watches, named after his Being Human charitable foundation.

He posted pictures of the colourful, Swarovski-encrusted watches, and wrote: "Ladies ghadiyaan aa gayi hai. Sasta sundar tikao, please bikao (Ladies watches have come. They are cheap, beautiful and durable), so please buy!"

The watches have been designed by Salman and are available in colours like brown, purple, red, black. The starting price of the watches is Rs.7,500.