Even as several stars hopped on the endorsement bandwagon, Sunil Shetty remained aloof. This year, that's set to change.
The actor recently shot for a suitings and shirtings ad with cricketer Virat Kohli and another commercial for an infrastructure brand.
Reveals a source, "Sunil and Virat shot for the suitings ad in the Genting Highlands, Malaysia. The focus of the ad was a relationship between someone mature and sensible as opposed to someone young.
Virat is one of India's finest young cricketing talents while Sunil is a big star in his own right. For the actor, working with Virat was a double whammy as the youngster is one of his favourite cricketers.
While shooting the ad, they'd take time off for a few overs wherein Sunil Anna would would bowl to Kohli."
The source adds, "Sunil now teases Virat that after he bowled to him, the cricketer started scoring back-to-back 100s. Sunil finds Kohli to be a wonderful kid with a very positive attitude. He's not arrogant but respectful.
Sunil has been choosy till now as he wanted to do only the right kinds of brands.
"He's getting them now" notes the source, concluding, "There are more endorsements including lifestyle and fitness brand in the offing. He recently endorsed an automobile campaign. However, he is clear he will never endorse tobacco products."
FUN FACT
Shetty is leading the Bollywood team that will play cricket teams from other film industries in the country in Chennai on January 28.