Here to promote his debut movie production "Chillar Party", Salman confirmed that he won't be present at the three-day event which will kick off Thursday in Toronto.
"I am shooting for my next 'Bodyguard' and it is an action movie, so yes, you people won't see me there. IIFA will miss me this time," Salman told reporters at the Film Division here Tuesday.
This year, Shah Rukh is performing on the IIFA stage after seven years. The actor has attended two editions of the IIFA Weekend in the past - in Singapore in 2004, and Amsterdam in 2005.
As "Chillar Party" will open the 12th IIFA awards ceremony and this being Salman's first production, his presence was more than expected. But it seems the rift between the two Khans has pushed Salman to stay away from the ceremony.