'Sideways' boosts wine sales in US

'Sideways' boosts wine sales in US
Monday, February 07, 2005 16:37 IST
By Santa Banta News Network
Director Alexander Payne's Oscar nominated film "Sideways", a romantic exploration of California's vineyards, has prompted thousands of fans to buy the wines featured in the movie.

Sales of pinot noir have seen the most dramatic rise after Paul Giamatti's character, Miles, eulogises its subtle qualities in an attempt to seduce the character played by Virginia Madsen.

Wine connoisseurs bought 22 percent more pinot noir after the film's release.

A spokesperson for wine producer Brown-Forman was quoted as saying: "People have really latched onto the romance of the scene, which made pinot the star, no doubt about it."

"Sideways" won the Golden Globe award for best comedy, with Paul Giamatti losing the award for best actor in a comedy or musical to "Ray" actor Jamie Foxx.
Alaya F Gives Big Shoutout To RajKummar Rao, Manushi Chhillar's Maalik!

RajKummar Rao and Manushi Chhillar, who are coming together for the first time, are creating excitement

Thursday, June 12, 2025
Balika Vadhu Star Avika Gor Gets Engaged to Milind Chandwani: Meet the Man Who Won Her Heart!

Avika Gor, who stole hearts as the innocent Anandi in Balika Vadhu, has just stepped into an exciting new

Thursday, June 12, 2025
Kesari Chapter 2: The Untold Story of Jallianwala Bagh Streaming On Jiohotstar From This Date!

After a commanding run at the theatres, Kesari Chapter 2: The Untold Story of Jallianwala Bagh will

Thursday, June 12, 2025
Kriti Sanon's Not-So-Regular Green Tea Moment Sparks Buzz - Is a Wellness Disruption Brewing?

Kriti Sanon has once again sent her fans into a frenzy — this time, not with a blockbuster film or fashion

Thursday, June 12, 2025
Zee Music Company honoured with YouTube's prestigious Red Diamond Play Button for crossing 100 million subscribers!

Zee Music Company, one of India’s leading music labels, surpassed the extraordinary milestone of

Thursday, June 12, 2025