Bollywood actor Neha Dhupia on Thursday launched personal care brand Gillette's new campaign "No Shave No Lipstick" in Kolkata.

Through this campaign, the actor urged women to encourage men to shave, as she finds men with stubble 'shady'.

Dhupia said, "Grooming is very important for everyone as it defines a person's personality and also how he is socially presentable. So a clean-shaven person is always preferable, attractive and creates a good impression, whereas an unshaven person looks bushy, rogue and rough."

"I am more likely to kiss a clean-shaven man on cheek rather than a man with stubble. Moreover women spend time grooming themselves for their men so women can demand their men to shave before come out of their houses, " she said.

Talking about Kolkata she said, "It always feels good to be in Kolkata. I saw the film Kahaani recently, where I came to know the city properly and got to know the beauty of the city. I would like to have rosogolla in Kolkata."

Dhupia's upcoming movies are 'Maximum' with Sonu Sood and 'Rush' with Emraan Hashmi