Introducing ''Fame Gurukul'' - a daily reality drama, CEO of SET Kunal Dasgupta said, it will tell the story of 14 talented singers who vie for a place in the coveted music academy to begin their journey to become the nation's singing sensations.
Based on a successful spanish reality show called ''Operacion Triunfo'', Sony Entertainment Television's ''Fame Gurukul'' will take millions of Indians on a roller coaster ride of entertaining musical performances, competitive spirit and true talent spiced with real gripping drama and high emotions, he said.
''Fame Gurukul'' is a licensed adaptation of the hugely successful Spanish reality show called ''Operacion Triunfo''. Produced by the format owner Gestmusic, part of the Endemol group, the show premiered on television Espanol and has been adapted across eleven countries, proving to be a huge rating success across the world.
Mr Dasgupta said SET has delivered the promise of making Abhijeet Sawant an overnight star from among millions of hopefuls on''Indian Idol''. '' Fame Gurukul'' starts where Indian Idol ends, he added.
Indian Idol saw the nation chose the first ever Indian Idol based on their talent, ''Fame Gurukul'' will give 14 talented aspirants out of 16 , the chance to go to a school in a reputed music academy and be professionally trained by a team of top experts from the Industry who train them in every aspect of music and dance and make them seasoned performers, he informed.
Like Indian Idol, Fame Gurukul will roll out in various phases - first introducing the concept and the show to the viewers, driving participation through auditions, on air premier of the show and the countdown as the final two -fame jodi are chosen.
Starting this month, hopefuls across the nation can audition for the programme. In the auditions to be held across Kolkata, Delhi, Indore and Mumbai, the esteemed jury will select 16 talented aspirants and only 14 amongst them will get opportunity to enrol in the prestigious ''fame gurukul'', he said.
Viewers will decide which of the 14 hopefuls will get coveted places in the Gurukul which is prestigious mansion-cum- dance/recording studio in Mumbai. The programme will get two talented superstars who have to prove their mettle to the jury comprising stalwarts from the music industry as well as the viewers.
The lucky 14 will live together in the Gurukul. Each week drives towards individual live performances.
The winners will be awarded recording contract with a leading music company and contract worth rs one crore with SET.
The jury comprises Javed Akhtar, Shankar Mahadevan and Kay Kay.
While the Gurukul faculty is Padma Wadkar, Prashant Samadhar, Anjali Chhabria and Geeta Kapur. The show is presented by Mandira Bedi and Manav Gohil.
The auditions begin from May six in Kolkata, Delhi (May 10), Indore (May 14) and Mumbai (May 19). The telecast of the programme will be announced later, he added.