Kiran Rao to promote Anand Gandhi's 'Ship Of Theseus' online

Kiran Rao to promote Anand Gandhi's 'Ship Of Theseus' online
Monday, May 20, 2013 12:35 IST
While it had been announced a while earlier that Kiran Rao would be presenting Anand Gandhi's upcoming film Ship Of Theseus, she will be doing the film's promotions only on online platforms

Going off the beaten track, Kiran apparently feels that the digital medium holds the key to the future. Sources say she is not going to promote the film on television at all. All the money saved through this would be spent on promoting the film on several online platforms, which Kiran feels is the right way to go forward.

The film that has done several festival circuits was incidentally unsuccessful in getting backers for a domestic release. The film premiered at the 2012 Toronto International Film Festival, where it was described as the 'hidden gem of the year'.

Poster perfect?

The poster of the film is already out and one can't help but notice director Anand Gandhi's name mentioned on it rather inconspicuously. And instead, Kiran's name appears in big, bold fonts.
Marvel's Unexpected Team-up is here! Thunderbolts Tickets open now!

This isn’t just another chapter; it’s the beginning of a whole new era. With fresh alliances, unforeseen twists, and

Saturday, April 26, 2025
Kull - The Legacy Of The Raisingghs Trailer: One Family, One Curse, Too Many Secrets!

This summer, enter a realm where loyalty is fragile, secrets simmer beneath the surface, and blood

Saturday, April 26, 2025
Wamiqa Gabbi Radiates Emotion Ahead of 'Bhool Chuk Maaf' Release!

As anticipation builds for the release of Bhool Chuk Maaf, actress Wamiqa Gabbi has captured hearts on social

Saturday, April 26, 2025
Veer Pahariya Melts Hearts with Adorable Gym Session Featuring His Pet Dog!

Bollywood’s newest action sensation, Veer Pahariya, recently gave fans a heartwarming glimpse into his

Saturday, April 26, 2025
Saif Ali Khan says he hated himself on the first day of shooting Jewel Thief: The Heist Begins in IMDb exclusive!

Jewel Thief- The Heist Begins, the action heist thriller starring Saif Ali Khan, Jaideep Ahlawat, Kunal Kapoor

Saturday, April 26, 2025
ADVERTISEMENT
ADVERTISEMENT