Celebrity couple Aishwarya Rai Bachchan and Abhishek Bachchan were Monday announced as brand ambassadors for TTK Prestige range of kitchen appliances.

Aishwarya said the campaign truly reflects both of them.

"Endorsing India's No 1 kitchen appliances brand is a great opportunity and I am privileged to be associated with Prestige. The essence of the campaign truly reflects Abhishek and me, as we are contemproary in our outlook yet rooted in tradition," she told reporters at the event.

The celebrity couple has also shot for an ad campaign for the brand.

"The idea was to keep it real and nothing should look fake. We have tried to keep it very regular and normal," said Aishwarya.