Are You Serious? A cellphone is Ayushmann's alter ego

Are You Serious? A cellphone is Ayushmann's alter ego
Tuesday, December 16, 2014 14:46 IST
By Santa Banta News Network
Actor-singer Ayushmann Khurrana Monday launched the world's slimmest smartphone X5Max, alongside four other trendy handsets made by global brand manufacturer Vivo. He said the "young brand" goes well with his personality.

The brand targets youngsters looking for change in mobile technology.

Talking about his association with the brand, the "Vicky Donor" fame actor said: "Being a young brand it goes with my personality very well."

"Everybody want's a gadget that is sleek, good looking and has some unique features. They are going with the ideology of Indian Prime Minister Narendra Modiji - 'Make in India'. They are manufacturing their products in India itself," Ayushmann told IANS.

"Vivo has two sub codes - hi-fi and smart. Their phones are high on sound, high on video production. I am an audio-visual person. Being photogenic, I would love to be captured by its best-ever camera resolution," he added.

During the event at the Oberoi Hotel here , the brand introduced its 4.75mm sleek smart phone (X5Max) using a drone (unmanned aerial vehicle).

Talking about the features of the phone, Shen Wei, global CEO, vivo, said: "We introduced X1 (6.55mm), the world's slimmest smartphone in 2012. Then we launched X3 (5.75mm) in 2013, which was the slimmest in that year. Now we are feeling proud to introduce 2014's slimmest smartphone X5Max, that too specially in India."


The products will be promoted in India in a joint venture with entertainment network Viacom18, with whom Vivo has formed a strategic marketing and communication partnership using its various channels.

"We are operating our business in three segments - channels, films and live entertainment. Our partnership with Vivo is based upon shared values," said Sudhanshu Vats, group CEO, Viacom18 Media Pvt. Ltd.

"As advertising becomes the crucial part in brand promotion, we are going to provide them a platform to publicise their products using our channels that are being watched by 100 million viewers," he added.
Priyanka Chopra Glows Radiantly as She 'Plays with the Sun'!

Global icon Priyanka Chopra Jonas recently stunned her fans with a series of sun-kissed photos that radiate elegance and charm. The actress, known for her timeless beauty and international appeal, shared the pictures on Instagram, leaving fans

Thursday, November 21, 2024
Ananya Panday Sparks Buzz with Unseen Photo of Nani Enjoying Beer!

Bollywood actress Ananya Panday recently stirred conversations on social media by sharing an unusual yet endearing birthday tribute to her grandmother. The actress posted a previously unseen picture of her Nani holding a beer mug, capturing both

Thursday, November 21, 2024
Varun Dhawan Enjoys His 'Vitamin Sea' and Prepares for Upcoming Blockbusters!

Bollywood heartthrob Varun Dhawan, known for his energetic performances and versatility, recently treated fans to a glimpse of his seaside retreat. The actor, currently

Thursday, November 21, 2024
Rithvikk Dhanjani shares his joy on his new rom-com Half Love Half Arranged Season 2!

Amazon MX Player, Amazon's free video streaming platform, recently launched the eagerly anticipated second season of Half Love Half Arranged. The slice-of-life drama revisits the journey of Riya Tanwar, a gynecologist whose life seemed perfectly

Thursday, November 21, 2024
Abhishek Bachchan Gets Emotional on KBC 16: Talks about being a 'Girl Dad'!

This Friday, get ready for a laughter-packed and heartwarming episode of Amitabh Bachchan hosted 'Kaun Banega Crorepati 16' on Sony Entertainment Television as this special edition will bring together the charismatic Abhishek Bachchan along with the

Thursday, November 21, 2024
ADVERTISEMENT
ADVERTISEMENT